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Leading Edge Real Estate Tip Tuesday

Persevering and Thriving in Tough Times: Leading Edge Real Estate Leans on Culture and Community

“On Thursday, March 12th, we were huddled in our Melrose office for a scheduled office meeting. The energy around the room was different. News of COVID-19 had started to heat
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RealScout’s New Identity

This story was originally announced via Inman News here. Read more about the rebrand at Since our founding in 2012, RealScout has worked for the success of the relationships that make
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The Real Estate Buyer Data Gold Rush

There are moments in history where huge business opportunities are suddenly unlocked. Like the gold rush, these opportunities create fierce competition, rapid innovation, and new winners and losers. A new
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Why Brokers are Losing the Battle for Buyer Data

In previous articles, I’ve talked about how buyer data is leading to a gold rush in the real estate industry, and how buyer data is revolutionizing how we do business.
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How Market Share is Creating Competitive Superpowers in Real Estate

Originally published via Inman News In most industries, one or two companies emerge as category winners after they reach enough market share to unlock massive, new competitive advantages that the
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10 Southern CA Real Estate Brokerages Launch Orange County Buyer Graph

Today, 10 leading residential real estate brokerages in Orange County announce the launch of the Orange County Buyer Graph, the 4th regional Buyer Graph initiative announced after the launch of the
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